Privacy Policy

ReefTekLab ("we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit ReefTekLab.com, make a purchase, join our email list, or interact with our services, products, and digital content.

By accessing ReefTekLab or purchasing from our store, you agree to this Privacy Policy.

1. INFORMATION WE COLLECT

We may collect the following information:

Personal Information:

  • Name
  • Email address
  • Shipping address
  • Billing address
  • Phone number (optional)
  • Payment information (processed securely by Stripe)

Automatically Collected Data:

  • IP address
  • Device information
  • Browser type
  • Pages visited
  • Time spent on site
  • Referring URLs
  • Cookies and tracking pixels

Order Information:

  • Products purchased
  • Shipping preferences
  • Transaction totals
  • Purchase dates
  • Digital download logs

User-Submitted Information:

  • Email form submissions
  • Support requests
  • DOA claim videos/photos
  • Equipment warranty communication

2. HOW WE USE YOUR INFORMATION

We use collected information to:

  • Process and fulfill orders
  • Ship printed products
  • Deliver digital downloads
  • Communicate regarding your account or purchases
  • Provide customer support
  • Send product updates and marketing emails (with consent)
  • Improve website functionality and product offerings
  • Analyze website traffic and performance
  • Prevent fraud, chargebacks, or abuse
  • Enforce our Refund Policy and Terms of Service

3. PAYMENT PROCESSING

All payments are processed by Stripe.
ReefTekLab does NOT store or see your full credit card number.

Stripe securely handles:

  • Card authorization
  • Payment details
  • Fraud detection
  • Billing information

Please review Stripe's global privacy policy for more info.

4. EMAIL SUBSCRIPTIONS & MARKETING

If you join our email list, you consent to receiving:

  • Product updates
  • Promotions
  • Journal downloads
  • Reef keeping tips
  • Order confirmations

You may unsubscribe at any time via the link in every email.
Emails are managed through Brevo, which complies with GDPR/CCPA.

5. MOBILE (NO SHARING)

We are committed to protecting your privacy at ReefTekLab. Text messaging opt-in data from our subscriber forms and consent information will never be sold, rented, or shared with any third parties for their own marketing or promotional purposes.

No mobile information will be shared with affiliates for marketing or promotional purposes. All other categories exclude text messaging originator opt-in data and consent. Opt-in data and user phone numbers collected from ReefTekLab campaigns will not be shared with any third parties or affiliates for promotional use.

6. COOKIES & TRACKING TECHNOLOGIES

ReefTekLab may use:

  • Cookies
  • Google Analytics
  • Meta/Facebook Pixel
  • YouTube embedded tracking
  • Landing page analytics

These tools help us understand user behavior and improve our services.

7. SHARING OF INFORMATION

We do NOT sell your personal data.

We may share limited information with:

  • Stripe (payments)
  • Brevo (email delivery)
  • Shipping carriers (USPS/UPS/FedEx)
  • Fraud-prevention services
  • Analytics providers (Google Analytics)
  • Legal authorities (if required by law)

All third-party services must comply with privacy and data protection standards.

8. DATA SECURITY

We use industry-standard SSL encryption and secure servers to protect your data.
No online transmission is 100% secure, but we take every reasonable step to protect your information.

9. CHILDREN'S PRIVACY

ReefTekLab does not collect data from individuals under 13 years of age.

10. YOUR RIGHTS

Depending on your region, you may have:

  • The right to access your data
  • The right to request deletion
  • The right to update personal information
  • The right to withdraw email consent
  • The right to stop and unsubscribe from receiving any text SMS or phone calls

To request data updates or deletion:
Contact: [email protected]

11. DOA CLAIM INFORMATION & MEDIA

For DOA (Dead On Arrival) coral claims, customers may submit:

  • Photos
  • Videos
  • Written communication

This content is used solely to evaluate DOA eligibility and protect against fraud.
ReefTekLab does not publicly share DOA evidence unless required for legal defense.

12. LINKS TO THIRD-PARTY SITES

Our website may contain links to:

  • YouTube
  • Facebook
  • Instagram
  • External reefing resources
  • Affiliate products

ReefTekLab is not responsible for the privacy practices of external sites.

13. CHANGES TO THIS PRIVACY POLICY

ReefTekLab may update this Privacy Policy at any time.
Continued use of our website constitutes acceptance of updated terms.

14. CONTACT INFORMATION

For questions regarding this Privacy Policy or your personal data, contact:

ReefTekLab

Email: [email protected]

Website: https://ReefTekLab.com